Category: List Hygiene

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List Hygiene
Marko Kojadinovic

Using Profile Property Buttons

  The strength of email marketing is its ability to deliver the right message at the right time to the right audience. Websites can’t do that. Social posts can’t do that. Blogs can’t do that. But emails can, if you collect the right data. Here’s how.   Profile Property Buttons: The Why 🖮   Not

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List Hygiene
Rokas Raskevicius

How a Clean Sending List Can Make all the Difference

The Big Mistake Most List Owners Make You go to a lot of trouble to collect email addresses. You create tantalizing email captures, customized according to user behavior and equipped with compelling offers. You may build email address validation into your form to guard against typographical errors or misguided privacy zealots. You use an opt-in

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