As we approach International Women’s Day, it’s important to recognize the incredible contributions that women have made to the eCommerce industry despite the many challenges
With International Women’s Day (IWD) just around the corner, it’s the perfect time for eCommerce brands to start planning their email marketing campaigns. But with
Running an e-commerce business is like navigating a minefield of challenges – rising customer acquisition costs, social media overload, and ever-increasing supply chain expenses. And
Acquiring new customers gets more expensive year after year. E-commerce stores rely more and more on email marketing to get the most out of existing
Email marketing is powerful and every campaign gives your store an opportunity to engage with your customers, promote your products and drive some serious sales.
The ability of an email to reach your subscribers’ primary inbox instead of other tabs like spam is what we know as email deliverability and
When done right, email marketing can contribute 30%-50% of your total store revenue. Email is one of the best marketing channels when it comes to
Email marketing is part art and part science. Copy and design are crucial for a successful strategy. However, we should not forget that segmentation, offers,
Did you know the average person receives around 100 emails per day? Add to that all the pictures, videos, and articles your audience consumes. You’re
